Gaya APA

Zyman, S. et al (2000). The end of marketing : as we know it = matinya pemasaran (Cet. 1). Jakarta: Gramedia Pustaka Utama.

Gaya MLA

Zyman, Sergio. et al. "The end of marketing : as we know it = matinya pemasaran". Cet. 1 Jakarta: Gramedia Pustaka Utama, 2000. Text.